Visual Solutions for Maternity Care Products
Bringing products to life with 3D visuals and dynamic animations.
Lansinoh Product Imagery and Animations
Long-term collaboration on product representation and visual solutions.
In collaboration with a leading brand in the mother and baby sector, we have developed a range of 3D and CGI visuals covering everything from electric and manual breast pumps to milk collectors and accessories.
Our creation of high-resolution visuals and animations for a smart pump links seamlessly with a smartphone app, illustrating progress and offering practical insights for users.
Client
Scope
Brief
We were tasked with creating visuals and animations that not only showcase the functionality of the pumps but also highlight their ease of use.
Our goal was to produce content that effectively supports marketing efforts across various platforms, enhancing the online shopping experience for major retailers and bespoke online stores.
Strategy
Our approach was to utilise advanced 3D modelling and CGI to accurately depict the products. We also embarked on producing animations to demonstrate the smart pump’s connectivity and functionality.
A series of instructional videos were also crafted to assist new mothers in navigating the app’s interface, increasing their engagement and ease of use.
Solution
We delivered a suite of visual assets, from detailed 3D imagery to animations that illustrate the unique selling points of the smart pump and its mobile pairing features.
These instructional videos are straightforward, guiding users through the app with clear, step-by-step instructions, making them an essential part of the client's digital outreach.
